Between, email, phone conversations and appointments, my assistant
and I decided that I’m talking with and advising upwards of 400 people a
month in some way about their personal finances. I have a lot of
opportunities to hear about how things are going with the general
public, and very often common themes emerge.
Many are asking the question about how to buy their first home. Many
are in a home and would like to move to another. Some are interested
in taking on an investment property. Others are concerned about their
investment portfolio and want to know what, if anything, they should do
in light of the last year’s happenings. One of my clients is having
their fourth child in a two-bedroom home. More and more, it’s about a
job change or the desire to make a job change, or even start a business.
And most often the conversation is an overlap of two or more of these
kinds of events or goals.
It’s difficult for any of us to take a non-emotional appraisal of our
own situation and see it for what it is, but it’s never been as good a
time to do that than it is right now.
My goal in today’s short post is to encourage my clients and readers
to make one paradigm shift before approaching any of these life changing
ideas and goals.
One simple change in thinking:
Look at THE economy at large through the lens of YOUR personal
economy and not the other way around. Many are coming in ASSUMING that
because “things are bad out there” that their situation is bad too.
They are looking through a foggy lens steamed up with media frenzy and
“get out of debt” radio ads and are having a hard time seeing their
personal economy for what it is. They look at their situation and only
see a lower-value home and a lower-value 401k. Two values that in the
grand, long-range scheme of things are meaningless to most of us.
Well at least 85% of us. Why 85%? Well, for the 15% of Michiganders
who are not employed (and want to be) their personal economy has real
challenges. But for the rest of us (and even most of you unemployed
folks out there) a market like this one spells OPPORTUNITY.
Look for opportunity. Use your personal economy to take advantage of
opportunities in the greater economy. This is an easier task now than
it ever has been before.